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Email Marketing Specialist

Welltok is growing rapidly and is excited for you to join our journey! We are proudly one of only five healthcare companies on the Forbes 2018 Cloud 100 list, ranked on the Inc 5000 fastest growing company list for the 4th consecutive year and ranked #1 on the 2018 Tech Tribune‚Äôs Best Technology Startups in Colorado.

Position Summary 

We are looking for an individual that is self-driven and interested in emerging web technologies that can be built into our application and used for future marketing possibilities. The major tasks of this position will include receiving creative from customers, testing email delivery, troubleshooting HTML and building it as a template in our system for marketing. This candidate will be responsible for monitoring deliverability rates and assisting our customers in generating quality emails that are effective and deliverable across all email browsers.

Required Skills

  • Proficient in HTML and CSS with an expert knowledge of email coding and design best practices
  • Strong knowledge of developing mobile optimized emails that work across all email browsers and devices
  • Excellent communication skills with a strong work ethic
  • Self-driven, work on your own with-out constant supervision
  • Ability to manage and work on multiple projects and meet tight deadlines
  • Building email campaigns from customer supplied concepts and creative
  • Able to assist and troubleshoot ongoing email campaigns
  • Performing day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns
  • Troubleshooting issues related to HTML templates
  • Keeping up with best practices for coding, design and testing of email campaigns
  • Experience with email marketing platforms such as SendGrid, StreamSend, MailChimp, Constant Contact
  • Experience with Adobe Dreamweaver
  • Experience in Microsoft Office
  • Problem-solving mindset
  • Strong knowledge of industry standards for email marketing reporting

Additional Skills

  • Understanding of social media marketing and SEO
  • Experience in Graphic Design
  • Experience with Adobe InDesign
  • Experience with Direct Mail Marketing
  • Experience with Adobe Photoshop
  • Coding / programming skills beyond HTML
  • SQL / Database 

Requirements

  • BS degree or higher in digital marketing, advertising or related field
  • 2-4 years proven working experience in email marketing
  • Experience with HTML and CSS 
  • Experience working with CRM technologies
  • Experience working with Email Service Providers
  • Previous use of digital metrics or web analytics to position future digital marketing
  • Ability to take the lead with internal team members
  • Genuine interest in emerging web technology
  • A team player takes ownership for success and failures, results driven, attention to detail

Welltok celebrates respects and supports diversity in the workplace. Welltok is an equal opportunity employer. We are committed to considering all qualified candidates regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.

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